Just Eat It Film and Challenge

Did you know that nearly half of all the food that we grow, produce and distribute is thrown away? In the Fall of 2016, Wildsight Kimberley/Cranbrook hosted a free screening of Just Eat It, a documentary that questions our country’s food waste crisis.

Just Eat It Image 2

“After catching a glimpse of the billions of dollars of good food that is tossed each year in North America, they pledge to quit grocery shopping and survive only on discarded food.”


Following the film we presented our two-week Just Eat It food waste challenge.  For two weeks households weighed and documented their food waste over six supper meals. The purpose of the challenge was to become more aware of the amount of food waste we produce on a small scale and how this might reflect in the bigger picture.

Check out the Just Eat It webpage.


Photo credit: Peg Leg Films – Scene from Just Eat It: A Food Waste Story

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